Big Qualitative Data Methods Training
Specialist workshops, consultancy, and training in AI-assisted qualitative analysis, synthetic discourse, and large-scale social media research. Built on methods tested across 16 countries and 12 languages.
Smart Data Research UK Fellow: Manchester Metropolitan (Funded by: ESRC/UKRI) | Senior Research Fellow: University of Oxford | Honorary Fellow: UCL RREAL Lab
NEXT LIVE WORKSHOP
Introduction to
Big Qualitative Data Methods
From social media discourse to AI-assisted analysis: a practical introduction to working with large-scale qualitative data. Covers the LISTEN framework, platform-specific collection methods, and hands-on sentiment analysis.
Date: 3rd March 2026 - Duration: 2.5 hours
Format: Live/Online
Investment: £85
Book your place
HOW IT WORKS
Three ways to work with me
Workshops, consultancy, and speaking engagements.
Consultancy
Custom training programmes designed around your team's research context, data types, and skill levels. Tailored to your specific data, context, and questions.
Speaking & Events
Keynotes, conference workshops, and seminar series on the future of qualitative research, AI in social science, and digital health communication.
Live Workshops
Small-group sessions (max 16) covering Big Qual foundations, AI-assisted analysis, platform-specific methods, and more.
Practical, hands-on, and immediately applicable to your research.
Stay in the Loop
New workshops, free resources, and methods insights.